Many may wonder about the advantages and disadvantages of PBN backlinks before buying as they can both have a positive and negative impact on your money site. You may know that there are 2 kinds of PBNs dedicated and shared. They are comparable to the different types of accommodation that can be purchased for your website.
The dedicated, by definition, is dedicated to a single site. Its owner has invested a certain budget in the purchase of expired domain names (NDD), to recreate sites without starting from scratch. This method allows you to benefit from an interesting base from a popularity point of view. Thus, the owner of the site will be able to more quickly create links to his money site. The obvious advantage of dedicated PBN is that it generates themed links that competitors will never have.
Shared PBN is generally used by independent SEO or agencies. It is a network of sites on different themes, intended to be sold to advertisers.
Now we will talk about the advantages and disadvantages of PBN backlinks
The pros/advantages of PBN backlinks
Quick and easy to generate
Today, with plenty of CMS that exist on the market, it is very easy and inexpensive to quickly set up small sites. Some writing platforms also allow you to order inexpensive themed articles to feed them quickly. It is also possible to buy some links to “raise” the metrics of these small sites.
If you don’t want to build PBNs your self, you can easily buy PBN backlinks from us with a cost of $10.
Full control over your links
The main advantage of PBN is that it offers full control of the links that point to your site since you will be the source. In the event of a Google penalty or change of algorithm, it is possible to delete them, modify the anchors or the landing pages. This is a significant advantage, especially when you know that the Google link disavowal tool is not necessarily very effective.
Related niche sites
Advertisers operating in a niche market often struggle to find sites in their related area. Thanks to the references who set up PBN made up of small nested sites, these advertisers manage to find “relevant” links, essential to their off-site strategy.
When you own your PBN, you are able to send exclusive links to our money site. In other words, our competitors can never receive links from one of our themed sites. So you will have an advantage over them.
Long-lasting links on the home page
The advantage of having your own sites for your link building is to be able to put the links wherever you want. Thus, we can add them directly to the home page of small sites to transmit more SEO “juice”. The links from the home are therefore in theory more powerful and do not weaken over time (unlike a blog article which generally ends up in oblivion).
The cons/disadvantages of PBN backlinks
Too artificial sites
The major drawback of a PBN is its lack of “naturalness”. Indeed, one can legitimately wonder what Google can think of a site that has little, see no traffic, no ecosystem off-site, often composed of a majority of sponsored articles, with links on anchors rarely neutral. In the same way, with the establishment of Google EAT, we can all the more doubt the effectiveness of PBN insofar as they are very rarely well positioned and are never cited as a reference on the web (on social networks or other sites)
Often, the SEOs behind PBN use the same CMS to administer small sites. The most frequent is of course WordPress which allows you to set up sites very quickly. Google of course knows how to detect the CMS used and it is a safe bet that in case of suspicion, it is one of the first things that will be checked.
The footprints trap
In natural referencing, a footprint is the same repeated patent that you leave on the internet and that can be used to follow your activity through different sites, to locate several accounts and several sites that you own. For example, if the sites on the network have the same IP address, you directly establish the link between them, which will be interpreted by Google as an attempt to manipulate its algorithms. This is why, to be as discreet as possible, the network must come from several CMS, but also from several hosting … There are a lot of footprints allowing to go up a network of sites. These precautions, which greatly complicate the creation of PBN, are rarely observed by SEOs.
Ideally, to perpetuate its link building, we must find this diagram:
A link = a site = a unique IP address = a different publisher.